What is this product? Milkshake Colour Maintainer Conditioner has been specifically studied to condition hair maintaining the optimum moisture balance and preserving the integrity of the color. More info: Dehydration and color fading are the worst enemies of beauty and health of colored hair? In combination with the new semi-permanent Milkshake coloring, we studied and formulated two specific products to maintain and optimize the beauty of colored hair. With the same concept of technology and naturalism of the formula which characterizes Milkshake, we created Milkshake Colour Maintainer Conditioner.